What’s with the purple ribbons?

As part of Child Abuse Prevention month, Brant Family and Children’s Services (BFACS) have expanded their campaign to push for the public’s awareness.

One way that BFACS have amped up their campaign is by showcasing large purple ribbons around parks and partnered agencies. Each ribbon has a tag reading “It takes a village to raise a child. Help keep children in our community safe,” along with the organization’s phone number and website.

“We tried to figure out a way to make a public statement … People are always moved by visuals,” said Jill Esposto, director of service at Brant Family and Children’s Services. “We actually bought purple plastic tablecloths, cut them up and tied them around the trees in Victoria Park.”

“For the most part, most of our local communities will be participating in different ways, such as wearing purple,” Said Esposto. “It’s to learn about what we do , but also about what’s good for all children, families and communities.”

According to their website, BFACS is an organization dedicated to the well-being and safety of youth. It provides supports and services to families, children, and youth in need in Brant County, Six Nations and New Credit.

“We hope people stop and look and take a moment not just to read this and call if they have questions, but also to really think about the needs of children and families, and how we can support families to make sure they’re healthy and have healthy children,” said Esposto.

According to the Ministry of Children and Youth Services, some telltale signs of unrest in a home is a child who does not want to go home, may not be wearing appropriate clothes for the weather, is not properly supervised, shows self-destructive or aggressive behavior, shows signs of serious anxiety or depression, is afraid of a certain person or a family member, or is afraid of adults.

Section 72 of the Child and Family Services Act States that, “The public, including professionals who work with children, must promptly report any suspicions if a child is or may be in need of protection to a Children’s Aid Society. The act recognizes that people working closely with children have a responsibility to report their suspicions. Any professional or official who fails to report a suspicion is liable on conviction to a fine up to $1000”

“People who call often think they need to prove that this has happened,” said Jill Esposto. “The job of our agency is to help explore that situation with them and make a determination whether we need to go out or not.”

“Our first line is always to keep children with their families. That’s where children belong.”

The campaign is asking the public to “GO PURPLE” on, Oct. 19 to raise awareness about child abuse. Those seeking more information about BFACS may visit www.brantfacs.ca or call 519-753-8681.

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